🎧 Audio
Good to Great
Jim Collins and his research team spent five years identifying eleven companies that made…
Jim Collins is an American business consultant, researcher, and author known for data-driven studies of what separates enduringly great companies from mediocre ones. His 2001 book Good to Great, based on a five-year research project examining companies that sustained dramatic performance improvements, became one of the best-selling business books of all time and introduced widely cited concepts such as "Level 5 Leadership" and the "hedgehog concept." Collins previously co-authored Built to Last with Jerry Porras, another influential study of long-lasting visionary companies. A former faculty member at Stanford Graduate School of Business, Collins now runs a management research laboratory in Boulder, Colorado, and continues to advise executives and write about organizational endurance and leadership.
Notable works: Good to Great; Built to Last